PopCap co-founder John Vechey has revealed its upcoming, internally developed, casual title has had over one million dollars spent on its production thus far in an interview with CasualGaming.biz.

"It's been in production for some time – we took a few wrong turns with the product and turned back to go in different directions. It's really tough to get the simple gameplay out there, but we're there." Vechey said. While major developers have grown used to multi-million dollar production budgets, the million dollar title is a new step in the world of casual gaming. "We spend more time than anyone else in the casual games space on those things," Vechey explained. "Very few people are able to take that risk, except for rare cases like Valve or Blizzard."

The unnamed title has been in development at PopCap for sometime and is scheduled for a release by the end of the year.